Roumik Roy

Senior Content Marketing Executive

Professional Philosophy

"As the board exam and education-based entrance exams are on the horizon, having an in-depth insight and clear understanding of the various exam structures is important to eliminate the gap between rigorous curriculum requirements and adequate preparation for obtaining desired results. My focus is to provide exam-oriented content for students across India, along with tailored information regarding study materials, exam pattern, real-time updates and question paper analysis to simplify the journey for preparation."

Roumik Roy is a Senior Content Marketing Executive at GetMyUni, where he creates, curates, and optimises content for various state-board exams, including CBSE classes 10 & 12th, Maharashtra SSC & HSC, Karnataka SSLC & 2nd PUC, and many others. He has written over 1000 articles to help students find the necessary and potential information to prepare for education-based exams, such as AP-EDCET, KTET, CSIR-NET, and others.

Roumik had pursued his Master's in Business Administration with a specialisation in Marketing and has significant experience in Digital Marketing, Content Marketing, Graphic Design, and Social Media Optimisation. His area of expertise lies in providing actionable and real-time insights about exam patterns, syllabi, blueprints, sample papers, and other important details for the boards and education-based exams. He also helps students by answering queries and providing valuable insights through his articles.

Core Specializations

• Class 10 and 12 Board Exam Guidance: Comprehensive understanding for preparation of 10th & 12th board exams (CBSE/ICSE) with a focus on various changes in exam pattern, blueprint, question pattern, marking scheme, and guidelines.
• Preparation for Education-Based Exams: Holistic learning of the various entrance exams for admission to BEd colleges in India through a panoramic knowledge of the timetable, eligibility, syllabus, cut-off scores, seat matrix, and counselling updates.
• Question Paper Analysis: Focusing on the conceptual clarity of the subject-wise question paper pattern, marking scheme based on the predictive analysis of last year's question papers and sample papers, and designing effective preparation tips based on the difficulty level of the exams in the last academic year.
• Real Time Updates: Providing insightful details with live updates and inform any important notifications for all the boards and education-based exams as provided by the various state boards and exam authorities.

Educational Credentials

• MBA in Marketing: ICFAI University, Kolkata, helping to conduct qualitative and quantitative research and provide insightful and comprehensive content based on it.
• Bachelor of Business Administration: ICFAI University, Hyderabad. Enables him to provide detailed analysis results, cut-off marks and merit lists of various entrance exams and state board exams.

Professional Impact

Roumik has helped many students achieve academic success through his articles, with a focus on conceptual clarity, curriculum alignment, and exam-driven strategies. He has provided detailed knowledge on MCQ-based questions, mock tests and detailed solution sets for competitive exams. He focuses on curating student-centric content, also ensuring the real-time updates that students prepare as per the timelines and never miss the career-defining deadlines.

Beyond the Educational Content

Outside of his career in EdTech, He has worked in a Digital Marketing and SEO agency before for 3 years. He is frequently upgrading his skills in content research, competitive analysis, keyword optimization, etc., for a consistent approach to create content utilising modern learning techniques to simplify the difficult aspects in the exam.

For more information, contact roumik.roy@getmyuni.com

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